YouTube Ads that generate qualified leads
Reach your future customers before they start searching.
We use YouTube's targeting and video to put your business in front of the right people, then turn views into enquiries.
Most YouTube ads get skipped and forgotten
YouTube can reach almost anyone, cheaply. But most campaigns burn budget because they are built like TV ads, not lead drivers.
- Ads shown to broad audiences who were never going to buy.
- A weak first five seconds, so viewers skip before the message lands.
- No clear next step, so interest never turns into an enquiry.
- Success measured on views and impressions, never on leads.
We build YouTube campaigns around one thing: qualified leads from people likely to act, not view counts.
Your complete YouTube ads system
A complete YouTube Ads system built to make YouTube a reliable source of leads, tailored to your audience and target cost per lead. Management and ongoing optimisation are included as standard.
Strategy and research
Audience research, competitor review and a plan built around your target cost per lead, so your spend is squarely aimed at leads, not just cheap views.
Campaign setup and targeting
We build and target campaigns to reach the right viewers, from in-market audiences to your own customer lists, so your spend hits genuine buyers.
Ad format selection
We choose the right mix of skippable, bumper and in-feed ads for your goal and budget, so every format earns attention and drives real, measurable action.
Creative direction and scripting
We guide or produce video built to hook viewers fast and drive action, so your ads turn early attention into clicks and genuine, qualified enquiries.
Conversion tracking
Accurate tracking so every lead and view-through conversion is measured, so you know the real return YouTube is driving for you, not just the views.
Reporting
Clear reporting on leads and cost per lead, not just views, so you always know exactly what your YouTube spend is bringing into the business.
YouTube ads that build demand and leads
We turn video views into qualified enquiries at scale.
- 1
Audit and strategy
We review your goals and audience, set a target cost per lead, and map the plan.
- 2
Build and target
We build campaigns and audiences around high-intent viewers.
- 3
Launch
We go live with conversion tracking in place from day one.
- 4
Optimise
We test audiences, creative and bidding every week to cut waste.
- 5
Report and scale
You get clear reporting on leads. When it works, we scale it.
Why Multiplier Factor
Everything we do runs on our proven R.E.S.U.L.T.S. framework, an end-to-end system that takes you from reach to retention and makes growth repeatable.
Built for lead generation
We treat YouTube as a lead channel, not a brand-awareness exercise, and we measure it on enquiries.
Senior team on your account
Real specialists run your work, not junior account managers learning on your budget.
Total transparency
You see exactly what we're doing and what it returns. No black boxes, no jargon.
You own everything
Your account, your data and your assets stay yours, always. No lock-in contracts.
Local and accountable
An Australian team you can actually get on the phone.
YouTube ads questions, answered
How much should I spend on YouTube ads?
It depends on your audience size and goals. In your free audit we will recommend a realistic starting budget based on your market and the leads you want.
Do I need a video already, or can you make one?
Either. We can run with what you have or produce video built for performance through our creative and video team.
How quickly will I see leads?
Campaigns can drive enquiries within the first week or two. The first 60 to 90 days are about gathering data and improving cost per lead.
How is this different from Google Search ads?
Search captures people already looking for you. YouTube creates demand by reaching people before they search, which is why the two work well together.
Who owns the account?
You do, always. We build inside your own Google Ads account so your data and history stay with you.
Ready to turn views into leads?
Get a free, no-obligation audit. We will show you how YouTube could bring you more leads, and what it would cost.